A Facebook Ads audience type comprised of a group of users defined by their similarity to another group of users. In order to create a Lookalike Audience, there must first be a custom audience to act as a base or seed list.
A Facebook Ads audience type comprised of a group of users defined by their similarity to another group of users. In order to create a Lookalike Audience, there must first be a custom audience to act as a base or seed list.